Branding
Collaterals
App Interface
2023 • Under The Arch
A complete brand overhaul for an interior architectural visualisation studio based in Pune, India.
Under The Arch Studio is a cutting-edge interior architectural visualisation studio that has successfully carved a niche in the industry by transforming design concepts into compelling visual narratives. We were tasked to completely overhaul the brand, as well as designing and building brand identity for them.
Client
Niket Bhaterwara
Industry
Design
Duration
2 weeks
• What we did
Bridging the gap between imagination and reality
The challenge was to establish Under The Arch as a brand that not only delivered high-quality visuals but also conveyed the story behind each their creation. We transcend the mundane, transforming spaces into captivating narratives, in terms of their brand identity.
• Branding
A distinctive identity,
built to last
The minimal logo for Under the Arch is like a blank canvas, ready to be brought to life by the vibrant stories they tell through their design. In essence, the Under the Arch logo is a paradox.
• The Website
A virtual showroom for
Under The Arch
A user-friendly, visually appealing website became the virtual showroom. We wanted the work to be the primary focus of the site, whilst ensuring its navigation was user-friendly throughout.
