Brand Strategy
Branding
Brand Tone
Collaterals
2024 • Wyldmark
A new visual identity and website for a property planning, cost management, and project management consultancy.
Wyldmark, founded in 2021, identified the need to strengthen its brand identity and website to reflect its core values of collaborative thinking and environmental responsibility. We teamed up with Wyldmark to support them on a full brand overhaul, website design & build, and content writing across the board.
Client
Rishabh Shah
Industry
Property
Duration
4 weeks
• Brand Identity
From concept to completion
We aimed to modernise the brand to increase brand awareness, with a subtle nod to its previous logo. The new brand incorporates naturalistic colors with a muted palette, a soft yet individualistic typeface, and paired with a modern modular web design.
• Extending the brand
Creating a cohesive visual narrative
By redefining Wyldmark's identity, and creating a cohesive visual narrative, we were able to successfully position them as a leader in the boutique property consultancy space. To expand on this, we aided Wyldmark with creating marketing materials that married the written content we created, aligning the visual identity and tone of voice with Wyldmark's core values to attract like-minded clients and make a positive impact in the property industry.
